Everyone, regardless of their circumstances, deserves an opportunity to improve their lives. When I hear of firms who refuse to recruit persons with special needs despite having the necessary qualifications, I am enraged. The scenario was no different for Michael Coyne. When Michael was 21, he began looking for work but was unsuccessful, so he decided to start his own company.
Michael Coyne has autism, but he hasn’t let employment rejections get the best of him. In fact, it must have inspired him to take control of his own future since he chose to create his own company. He and his mother opened Red, White & Brew, a coffee establishment in North Smithfield, Rhode Island.
Michael’s mother, Sheila Coyne, told ABC6 that seeing her autistic son get constantly rejected in his job hunt was difficult. She advised him to follow a new course in life. Michael began attending business lessons through a state-funded program for handicapped individuals at that time. He opened his own coffee business not long after finishing his course work. According to Coyne, business is thriving.
The store has a Facebook page where the goal of the company is described.
“We’re a family-owned coffee business that offers more than just a cup of joe. We hire individuals with developmental impairments, encourage community involvement, and influence how people with disabilities are viewed in the world.”
People have posted good evaluations on the company’s Facebook page, complimenting the coffee shop’s service. They also recognize the family’s extraordinary efforts in building a successful business and conveying a revolutionary message through their organization.
Families with disabled children have found the location to be a welcoming place to visit in their neighborhood. Parents have gone to the store crying with excitement because of Michael’s success with his coffee business, according to Sheila Coyne of ABC6. They have fresh hope that their own challenged children can find success in their vocations as well.
The store also has a department called Budding Violet, where handicapped people’s crafts are offered. North Smithfield, Rhode Island’s coffee shop is open seven days a week.